The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Plastic fishing tournament Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Innovation & Transformation / Innovation in Experiential
WATERLIGHT Agency: Wunderman Thompson / Bogota Client: E-DINA ENERGY Category: Innovation & Transformation / Innovation in Experiential
Creativity is Essential Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London Client: Bacardi Bombay Sapphire Category: Innovation & Transformation / Innovation in Lockdown
DojaCode Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Innovation & Transformation / Innovation in Experiential
Awa Agency: FAHRENHEIT DDB / Lima + Pelo Madueño / Lima + Del Mate Producciones / Lima Client: Andea Water Category: Innovation & Transformation / Innovation in Experiential
ONE/SECOND/SUIT Agency: Uncommon Creative Studio / London + H&M Client: H&M Category: Innovation & Transformation / Innovation in Experiential
Tough Turban Agency: Zulu Alpha Kilo / Toronto + Pfaff Harley-Davidson / Toronto + Zulubot / Toronto Client: Pfaff Harley-Davidson Category: Innovation & Transformation / Innovation in Experiential
3362 Falabella.com Agency: Leo Burnett Colombia / Bogotá Client: Falabella Colombia Category: Innovation & Transformation / Innovation in Lockdown
Naming Rights Agency: No Fixed Address / Toronto + Little Caesars + Jungle Media Client: Little Caesars Category: Innovation & Transformation / Innovation in Lockdown
XMAS TRACK SAVER Agency: We Believers / New York + Primo Content / Mexico + Papa Music Client: AB InBev / Grupo Modelo Category: Innovation & Transformation / Innovation in Lockdown

2022 Experiential & Immersive Gold Pencil

We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio

AB InBev / Corona

Plastic fishing tournament

Innovation & Transformation / Innovation in Experiential

OS22_EX009G

2022 Experiential & Immersive Gold Pencil

Wunderman Thompson / Bogota

E-DINA ENERGY

WATERLIGHT

Innovation & Transformation / Innovation in Experiential

OS22_EX010G

2022 Experiential & Immersive Silver Pencil

AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London

Bacardi Bombay Sapphire

Creativity is Essential

Innovation & Transformation / Innovation in Lockdown

OS22_EX018S

2022 Experiential & Immersive Bronze Pencil

Mojo Supermarket + Active Theory + Girls Who Code

Girls Who Code

DojaCode

Innovation & Transformation / Innovation in Experiential

OS22_EX025B

2022 Experiential & Immersive Merit Award

FAHRENHEIT DDB / Lima + Pelo Madueño / Lima + Del Mate Producciones / Lima

Andea Water

Awa

Innovation & Transformation / Innovation in Experiential

OS22_EX069M

2022 Experiential & Immersive Merit Award

Uncommon Creative Studio / London + H&M

H&M

ONE/SECOND/SUIT

Innovation & Transformation / Innovation in Experiential

OS22_EX070M

2022 Experiential & Immersive Merit Award

Zulu Alpha Kilo / Toronto + Pfaff Harley-Davidson / Toronto + Zulubot / Toronto

Pfaff Harley-Davidson

Tough Turban

Innovation & Transformation / Innovation in Experiential

OS22_EX071M

2022 Experiential & Immersive Merit Award

Leo Burnett Colombia / Bogotá

Falabella Colombia

3362 Falabella.com

Innovation & Transformation / Innovation in Lockdown

OS22_EX072M

2022 Experiential & Immersive Merit Award

No Fixed Address / Toronto + Little Caesars + Jungle Media

Little Caesars

Naming Rights

Innovation & Transformation / Innovation in Lockdown

OS22_EX073M

2022 Experiential & Immersive Merit Award

We Believers / New York + Primo Content / Mexico + Papa Music

AB InBev / Grupo Modelo

XMAS TRACK SAVER

Innovation & Transformation / Innovation in Lockdown

OS22_EX074M

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